Web 2.0 has made it easy for people to share everything on the popular social media sites like Twitter and Facebook. This helps to promote rapid growth and many companies offered a platform for further increases in demand.

Speaking in the context of webmasters and bloggers, social media marketing is used to promote and distribute publications on the blog or to inform visitors of recent current events around them, many people like them and it’s an easy way to be day.

Twitter Marketing

Twitter is one of the most powerful social media marketing yet. It has gained popularity with its simplicity and ease of use. Built on a solid foundation of key supportes, it has a large group of users but they do not follow you easily. To capture the interest of your audience and hold it is very difficult. By publishing quality content with a unique point of view, you’ll be well on your way. Here are some tips:

* Tweet often. At least twice a day.

* Do not insist on the importance of your own website, but rather on information. No matter where the information is coming from and try not to promote, SHARE.

* Construct a name for yourself, helping people and meeting people.

* Do not spam links and appear to be useful.

Facebook Marketing

Facebook is a step up from Twitter, it gives more exposure to Web sites and businesses. Unlike Twitter, Facebook has dedicated fan pages for businesses and website owners to setup, and invite people to participate. These fan pages allow both large and small communities to be formed. People can make wall posts and leave comments etc and experience social media grow.

In addition, Facebook offers convenient and affordable package advertising, which is used to promote the pages of Facebook and your audience.

The new trend on Facebook isn’t to advertise the product or the site directly, but use the name of the brand to help the community in building smaller groups of fans.

* Post often on recent events in your niche. Meet people and make them feel welcome.

* Make use of videos and images.

* No Spam! Especially with things people already know or do not want to know, but instead focus on giving something new and interesting.

* Form and participate in discussions.