If you are within the marketing industry then you may need to manage social media accounts for your clients. Often many social media profiles will need to be linked to an administrator and this is often a personal profile or one for the business owners for example. This can become an issue when you are asked to start to manage it as not many people will be happy about giving out their personal social media login details. Facebook have set up a site called Business manager which allows you to link multiple accounts to access. The admin of the Facebook business page will allow you access to manage it without having to give you their passwords details.
There are other software programs available that can make it easier to manage social media accounts especially if a company has accounts on multiple social media platforms. Software such as HootSuite is relatively low cost and can save a lot of time when it comes to posting on multiple sites. With this application you can monitor and engage with Facebook, Twitter Instagram etc. all from one place without having to worry about logging in to different sites. You can even schedule content to be posted another time which is useful if you are going away.