Twitter is a fast growing social media site. It has over three hundred and twenty million active users and therefore seems a great place to market your business. It has grown more in the last 9 months and in the previous 5 years and this accelerated growth is expected to continue in the future.
Some businesses struggle when it comes to using Twitter as a marketing tool, not really knowing what to tweet about. Below are a few tips to help you get started:
- Keep your tweets personal – we don’t necessarily mean personal information just with a sense of personality. Make sure that your write it in the way you usually would make a comment or that it reflects the ethos of your brand.
- Keywords are great when it comes to marketing of any form and Twitter is no different. Add keywords to your tweets to establish an audience.
- Share content and links that are useful and relevant. If you have recently read an interesting article or post then share a link to it for others to read but remember to add your own little comment on too.