Category: Web Marketing

Over the past few decades there have been so many different forms of marketing Email marketing has been around for years and for some companies has worked really well. It is not always the cheaper form of marketing but is often more cost effective than sending out postal marketing letters, flyers or brochures and it…

As a web programmer you will hopefully have at least a basic knowledge of SEO. Its amazing how many websites are built with limited or no SEO in them.  SEO (search engine optimisation) is a technique that includes a number of different elements that if done correctly will help improve the ranking position of your…

If you are a business owner there may come a time when you want to start growing the business and reach out to other geographical locations. Many businesses that offer services, tend to start marketing to their local towns and villages and then over time branch out further to the bigger cities and possible even…

There are hundreds of website statistic tracking tools available for you to use to see how many people are visiting your site. The information you can extract from the software depends entirely on which one you use and often people opt to use two of three to get a better picture of what is really…

Marketing is essential to any business for it to succeed. As marketing can be so vast, it is important to keep track of where you are investing your marketing budget to check that it is giving you a health return on your investment. When doing any form of online or offline marketing it is important…